| DISCOP, the only international market dedicated to the emerging Central and European content business, is held June 22 - 24 in Budapest. Founded in 1991, DISCOP is the only television content & formats market strictly targeted at Central & Eastern European marketplaces. After 15 years of operating independently, DISCOP was acquired last December by NATPE, the Los Angeles-based National Association of Television Program Executives which is a global non-profit organization dedicated to the creation, development and distribution of televised programming in all forms, across all mature and emerging media platforms.
750 buyers are expected, up 40 percent over 2005. A total of 300 international sales organizations are anticipated, 200 as exhibitors, including 100, who are attending DISCOP for the first time. Total attendance is projected to be 1250, up from last year.
Patrick Jucaud, General Manager, DISCOP, commented: "We are witnessing significant growth in television, cable, satellite, Telco, DVD, mobile and broadband platforms in Eastern Europe and this is reflected in the tremendous response to DISCOP 06. More companies are now considering Central and Eastern Europe as mature territories that can no longer be properly serviced at other international markets." Rick Feldman, President and Chief Executive Officer, National Association of Television Program Executives (NATPE), DISCOP's joint partner, added, "International sales organizations are increasingly recognizing these territories as important and dynamic marketplaces for all forms of traditional and emerging content. DISCOP provides an ideal environment for serious business discussions between buyers and sellers of cross platform content from around the world."
DISCOP's international pavilions are expanding as well. This year will see the addition of a Korean Pavilion organized by the Korean Broadcasting Commission and a Taiwanese pavilion organized by the Taipei Hsien Computer Association. In addition, 22 French companies will be represented at the TVFI pavilion, the Media Program funded European Marketplace pavilion will host 18 European distributors and the Instituto Commercio Estero will be home to 12 Italian companies. A number of special events have been scheduled including the June 22 DISCOP 06 welcoming party organized by the Bruxelles-based Association of Commercial Television Europe; a June 21 seminar "European Television Dialogue" sponsored by the Munich-based A Company Consulting & Licensing AG; The DISCOP "Telenovela Gala Evening" on June 23 hosted by Dori Media's Viva Channel and Zone Vision's Romantica Channel; the traditional DISCOP "Dance Party" presented by HBO Central Europe on June 23 and a luncheon organized by the Korean Broadcasting Commission also on June 23.
www.discop.com |
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