Viewpoints: acquisitions strategies
Dermot Horan
Director of Broadcast and Acquisitions
RTE
Ireland
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What are your acquisition strategies?
To ensure RTE's audience continues to be offered the biggest movies, the most popular dramas and comedies (with at least two new primetime shows per season), the best quality docs and the very best in kids' pre-school, animation and live action.
What programs are you looking for? Comedy half hours, high end history and natural history docs, live action for kids and strong TV movies with a recognizable cast.
Can you name us the most successful titles that you acquired in 2006?
"Ugly Betty" and "Shark".

Shark
What programs will be in demand at MIPTV 2007?
Any decent half hour situation or sketch comedy - they are in very short supply! |