Miracle Screenings. MIPTV 2007 Issue

3DD Entertainment has been distributing music and live event programming, entertainment documentaries and a selection of independent films to a worldwide audience for the past 12 years. Originally we licensed purely to traditional broadcasters. We then expanded into home video but the recent digital explosion has really changed the face of conventional broadcasting and we are now selling to a large array of platforms. IP rights owners are expanding into new areas and they now have more control over these bourgeoning rights. Therefore, 3DD is now actively procuring product for all platforms, from traditional TV to DVD, VOD, IPTV and mobile, with a view to constantly developing new initiatives as technologies advance. On the programming front, a consistent trend that has endured is the demand for star-driven product across all genres. Shows and documentaries featuring famous names are still the best-sellers in most territories and in recent years High Definition is also in demand. 3DD continues to build a substantial catalogue of High Definition product, with our key shows selling into territories such as the US and Japan.

London Live

Please comment on some of 3DD ' s most successful shows and reasons for these successes and where these shows have sold into.

Practically an institution in its own right, after 14 successful years as the BBC ' s flagship live music show, Later.with Jools Holland features a high calibre of international artists. 3DD ' s involvement as co-producer and distributor over the last few years has led to the program playing host to over 500 of the world ' s finest musicians and selling to broadcasters in over 70 territories including the US, Australia, New Zealand, France, Sweden, Finland, Brazil, China, the Middle East, and Croatia.

" London Live " (aka " The Album Chart Show " ) is commissioned by Channel 4 in the UK and has been a phenomenal success since its launch in spring 2006. The music show, which recently completed its second series, features some of the hottest acts of today and tomorrow and has been snapped up by leading broadcasters worldwide. It has already extended its reach to the likes of In Demand (US), Wowow (Japan), MMTV (Bulgaria), ABC2 (Australia), Channel 4 (New Zealand), SVT (Sweden), YLE (Finland), Fox (Italy), M6/W9 (France), VTM (Belgium) and Much Arabyeah (Middle East). Further to this we also concluded a number of key deals with leading international Telco companies who have acquired the series to use as part of their VOD services: Free (France), T-Online (Germany) Belgacom (Belgium), NTL (UK).

Please give comments on any advantages or difficulties of adaptation of some of these programs for various cultures.

The nature of live music programming obviously lends itself well to an international audience. Unlike other formats it transcends cultural barriers, eliminates the need for dubbing, and thanks to the advancements in technology, such as the cable and satellite expansion, the internet, music downloads and more, the genre continues to be hot property. Even with our non-music product we are careful to represent programming that we know will perform well with an international audience. Our six part series, Sex and the Silver Screen, documenting the history of film censorship features some of the biggest names in Hollywood, and because of this has received a lot of interest from buyers worldwide. Just recently produced, Superstars is even more jam-packed with celebrities from the worlds of film, music and TV. This 26 part series is available across all platforms including over 100 specially created mobile episodes. Selecting personalities and content that are universally recognized, as well as working closely with the producers, all bode well for successful distribution for now and the future.

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