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| Miracle Screenings. April 2008. No.21 | |
Viewpoints: acquisitions strategies
Raquel Benitez What are your acquisition strategies? As suppliers for major networks, DVD and cross-media platforms, we look for projects with international appeal. Cross-media content properties are important; we are looking for successful formats or suitable content that we can develop for these new platforms. Development deals are good for creating a strong relationship with the producers. We do many co-productions and we secure the rights for international markets. Synergy with the other companies in our group is very important and good timing is fundamental.
What products are you looking for? We are looking for all kinds of documentary and animation genres, styles and formats. We buy the majority of our programs internationally. We consider projects from any origin, as long as production values are high and there is an international appeal to the subject matter. What were your key acquisition deals in 2007? 26 hours of the best 3D animation, "The Stories of Hanbagui" an amazing 3D animated series. A HDTV feature film. О ver 100 hours of carefully selected documentaries... What are your plans for MIPTV? We are always looking to expand our catalogue. We look for strong documentaries, animation stories, HD content and successful formats for cross media platforms. |
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