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| Miracle Screenings. April 2008. No.21 | |
Viewpoints: acquisitions strategies Luc Van Bergen What are your acquisition strategies? As always, we are looking for fresh and original international formats that we can adapt for our home market, Spain. What products are you looking for? We are mainly looking for entertainment formats in all kinds of genres: reality, comedy, game shows, etc … We don't have a preference for any country. We are convinced that a great idea can be created anywhere; We prefer to go to the market open minded … this strategy has worked for us for the last 8 years and has allowed us to produce great and very original shows. What were your key acquisition deals in 2007? We acquired the game show "GRAND SLAM" and produced it for CUATRO, and during the last MIPCOM, we acquired "BARZ" and "Britain's Favourite View". Both formats are in production right now for Antena 3 and ETB (Bask Country) respectively What are your plans for MIPTV? Start the international sales of two of our formats: "THE SEXOMETER" (a live prime time event show) and "MEDICAL CHALLENGES" (A Factual Reality show). Acquire some great formats for our home market Spain. |
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