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Miracle Screenings. December 2008. No.25
Viewpoints
Acquisition Strategies

Tomoko Okutsu - Japan Broadcasting Corporation (NHK)

Evelyn Raymundo - ABS-CBN Broadcasting Corporation
Michele Schofield - AETN All Asia Networks Pte Ltd.
Zhang Ji - Wuhan TV
Nguyen Thanh Luong - TV Advertising and Service Center - Vietnam Television
Jackie Gent - Independent Entertainment (Ovation Channel and DV1)
Haryaty Abdul Rahman - MediaCorp Pte Ltd - Channel NewsAsia
Adalat Aliyev - LIDER media holding
Leland Ling - LIC Australia
Kamal Punwani - Carving Dreams Entertainment
Dominique Ullmann - Idea Asia Limited
Rishi Parekh - IOL Netcom Limited
Chiyo Yanagita - Jupiter Entertainment Co., Ltd.
Oraphan Monphichit Pavaravadhana - Rose Media & Entertainment Co.,Ltd
Hiren Gada - Shemaroo Entertainment
Nina Elavia Jaipuria - Viacom 18 Media Pvt. Ltd

Viewpoints: acquisitions strategies

Haryaty Abdul Rahman
Senior Programming Manager
MediaCorp Pte Ltd - Channel NewsAsia & Channel NewsAsia International
Singapore

What are your acquisition strategies?

We ' re on the lookout for factual content, which enhances Channel NewsAsia ' s " Asian specialist " branding and appeals to our target audience i.e. the PMEB viewers (Professionals, Managers, Executives and Businessmen). Such content can be in the form of documentaries, lifestyle magazine shows or even vignettes.

What products are you looking for? From which countries are you interested in buying products?

We are looking for top quality 1-hour long documentaries of varied genres, (e.g. history, science & technology, health, current affairs etc)   for our successful " Documentary of the Week " slot, which airs every Sunday primetime. Weekend luxury series, be it in the form of high-end travel, dining or luxury living/lifestyle in general.

Business series featuring international business leaders, their management styles and philosophies and/or biographies of big multi-national corporations, their origins and road to success etc. Ideally, such series should include Asian profiles as well. We ' re open to considering one-offs as well as we can piece the one-offs together and strand them under a theme.

What are your key deals in 2008?

BBC ' s " The Truth About Food ", Fremantle Media ' s " Iconoclasts ", World Wide Entertainment ' s " Desire " and " Explore " luxury living series, " Sunset+Vine "' s F1 race prelude highlight series, " Inside Grand Prix 2008 ", WGBH International ' s biographies on the 2 US Presidential candidates, " The Choice 2008 ".

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