Viewpoints: Acquisition strategies
From Maartje Horchner
Head of Acquisitions
ALL3MEDIA International
United Kingdom
What are your acquisition strategies?
We are looking for productions that complement our catalogue and can offer a range of services from distribution g'tees, development investment and advice, strong marketing support and reliable reporting
that hopefully make us stand out in the market.
Midsomer Murders
What products are you looking for?
Factual, factual entertainment, formats, drama comedy... with broad commercial appeal. We are particularly interested in expanding our comedy slate and for light entertaining factual series - and of
course, we are always on the lookout for high quality drama series and miniseries.
Can you name the most successful titles that you acquired this year?
Most of our drama is returning ("Midsomer Murders", "SKINS", "Wild at Heart") - and a newer title is "Reggie Perrin" which is set for a second series, starring Martin Clunes. On the factual entertainment front, "Million Dollar Catch" - the high-octane extreme fishing show from New Zealand is doing good business, as our several of our format shows including "Undercover Princes" and "Undercover Boss".
What products will be on demand during MIPCOM 2009?
Fabulous looking, entertaining programming: engaging drama, upbeat factual and transferable, affordable formats. |
