Viewpoints: Acquisition strategies
Joaquin Garcia
VoD & PPV Manager
Imagenio
Spain
What are your acquisition strategies?
We negotiate with the Studios thru Telefonica's Corporate Contents Unity (UCC), and directly with any other possible Provider, mainly local (Spain) Contents Distributors. We evaluate both to feed and improve our current VOD and SVOD Categories, as well as the chances of opening up new
ones.
What products are you looking for?
Films, TV Episodes, Documentaries, Concerts, and so on. Already dubbed in Castilian Spanish, we do not produce dubs.
Can you name the most successful titles that you acquired this year?
Films: "Wall-E", "This is England", "Iron Man", "Indiana Jones IV", "Kung Fu Panda", "Boy in the stripped piyama", "The Dark Knight", "Tropic Thunder", "The children of Huang Shi", "Bolt", "Mongol", "Magadascar 2", "Body of Lies", "Twilight", "Seven pounds", etc.
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