Viewpoints: Acquisition strategies
Joel Kennedy
Senior Acquisitions Manager
Revolver Entertainment
United Kingdom
What are your acquisition strategies?
MIPCOM is an excellent opportunity for us to check in with our overseas film sales-agents and is an essential market for the acquisition of films, TV and Special Interest content, primarily for Home Entertainment in the UK / Ireland.
What products are you looking for?
Our acquisitions targets change year by year as consumer tastes evolve but broadly speaking, we are looking for good quality content for UK / US Home Entertainment, specifically TV content and movies.
Can you name the most successful titles that you acquired this year?
2009 acquisitions that have worked well include "Max Manus: Man of War", "The Haunted Airman" and "City Rats".
What products will be in demand during MIPCOM 2009?
or UK distributors, there is always great demand for high-quality comedy and action TV content for UK Home Entertainment.
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