Viewpoints: Acquisition strategies
Yuriy Romanets
Deputy Director, Programming
TBi
Ukraine
What are your acquisition strategies?
TBi is currently preparing a new schedule for the upcoming year, and our strategy is to continue shifting towards male oriented programming.
Ostrog
What products are you looking for?
We are considering different genres, among them action and detective series and feature films, crime and war documentaries, as well as humorous programs.
Can you name the most successful titles that you acquired this year?
This year we acquired a large package of first run Russian criminal series, among them the long anticipated premieres of "Mysteries of Investigations 8" and "National Security Agent 6", which are scheduled for this autumn.
What products will be in demand during MIPCOM 2009?
American feature films, both from majors and independent companies, have always been popular with Ukrainian audience. Other products in stable high demand are Russian series of all sorts – from melodramas to criminal series.
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